The leading record label Universal Music India, released a number of record-breaking singles and albums such as Canadian superstar Justin Beiber’s Mumbai concert, which propelled his album to eventually become one of the highest selling International albums of the year.

This was followed by the global smash Despacito” by Luis Fonsi & Daddy Yankee that broke all streaming records in India! The infectious track and it’s `Remix’ feat. Justin Bieber has become the most streamed International song in India across services. The song stayed at #1 on the Shazam `India Top 100’ chart for a phenomenal 15 weeks while it sat pretty on Apple Music’s `songs’ chart for 14 consecutive weeks!

Despacito Justin Beiber Universal Music India

On the success of Despacito in India, the Latino superstar Luis Fonsi said, “India is on my to-do list and I will surely come and perform there someday. I am glad everyone including kids in India are singing and enjoying the song in Spanish. I cannot wait to come to India and showcase my music.”

After Despacito, Universal Music had a string of releases that have all topped charts in India besides dominating radio and tv airwaves! These include ‘Mi Gente’ another Latino smash by J Balvin & Willy William, Look What You Made Me Do’ by Taylor Swift, ex-One Directioners Liam Payne’s ‘Strip That Down’ and Niall Horan’s ‘Slow Hands’, ‘Thunder’ by Imagine Dragons, ‘Bad Liar’ & ‘Fetish’ by Selena Gomez, “Lonely Together” by Avicii ft. Rita Ora to name a few.

On the success of his song in India the `Mi Gente’ singer J Balvin said “This is a crazy feeling. I am on top of the world. It’s really beautiful, how Mi Gente is blowing up everywhere”.

Besides International acts, Universal Music India also successfully launched International singles with two of its exciting local signings – DASU’s `Turn Back Time’, in collaboration with Jamaican Dancehall star Charly Black and Ananya Birla’s `Meant to be’ produced by Norwegian music producer Andres Froen who has previously worked with Alan Walker. Interestingly Ananya’s single `Meant To Be’ has just been Officially certified Platinum by the Indian Music Industry!

Continuing it’s Dream Run, Universal Music is set to end 2017 with a star studded line up including brand new albums from global superstars – Taylor Swift `Reputation’ (10th Nov), Maroon 5 `Red Pill Blues’ (Nov 3rd) , Sam Smith `The Thrill Of It All (Nov 3rd), Bryan Adams `Ultimate’ (Nov 3rd ), U2’s `Songs Of Experience’ (1st Dec) and…what is tipped to become the next global Latino smash….the brand new and highly anticipated single from the voice of `Despacito’ – LUIS FONSI’s latest `Echame La Culpa/ ft. Demi Lovato.